Trakheesi is the DLD system that issues advertising permits for property. A listing without a valid permit number is being advertised in breach of the rules — a useful first check for any buyer.
- Issued by
- DLD / RERA via Trakheesi
- Applies to
- Online, print, outdoor and social property ads
- QR code
- Madmoun QR mandatory on print and audiovisual ads since 24 April 2023
- Verify via
- Dubai REST app or DLD website
What the permit means for buyers
Before a brokerage can advertise a unit, it must hold a signed listing agreement with the owner and obtain a Trakheesi permit for that specific property. The permit number ties the advert to a registered broker and a verified owner.
Scanning the Madmoun QR code opens the DLD's own record of the permit, so you can compare the price, size and broker details in the advert with what the DLD holds.
What to check on any listing
- Trakheesi permit number displayed
- Brokerage name and office registration number (ORN)
- Agent's broker registration number (BRN)
- Details matching the DLD record when the QR code is scanned
Is a Trakheesi permit required for social media posts?
Yes. Published guidance states the permit applies to every property advert, including online portals and social media.
How do I verify a broker in Dubai?
Use the Dubai REST app or the DLD licence and permit verification service to check the brokerage ORN and broker BRN.